Release of Midea Photovoltaic's Multi-scenario Solutions
New Track, New Opportunities, and Comprehensive Upgrade of Product Strategy
Wang Shujuan, the founder of Zhihui Photovoltaic, delivered a keynote speech titled "Photovoltaic, Energy Storage and Charging: New Track, New Opportunities!" at the conference. Wang Shujuan believes that the current domestic distributed photovoltaic market is embracing new opportunities. Against the backdrop of the "dual carbon" goals and global carbon emission reduction, there is a strong demand for green electricity, providing room for the consumption of green electricity.
Liu Yi, General Manager of Midea Photovoltaic, elaborated on Midea Photovoltaic's product strategy in detail. He emphasized that in terms of product research and development, Midea Photovoltaic adheres to the principle of "Product Leadership and Quality Assurance", and is committed to product innovation and continuous improvement of product quality. Midea adheres to the group's quality management requirements as the foundation, and ensures quality management from five dimensions: material selection in the supply chain, design standards, power station construction standards, power station quality acceptance, and operation and maintenance services.
Four Innovative Solutions to Build a Multi-scenario Business Layout
Liu Xuedong, Minister of Product Development of Midea Photovoltaic, released four innovative solutions: Prefabricated Sunroom Solution, Centralized Confluence Rural Revitalization Solution, Small and Micro Industrial and Commercial Solution, and Comprehensive Energy Solution for Industrial and Commercial Zero-carbon Parks, comprehensively demonstrating Midea's three-dimensional layout in the household, industrial and commercial fields.
Prefabricated Sunroom Solution
The Prefabricated Sunroom Solution, which made its debut at this exhibition, adopts advanced pure bolt connection technology, abandoning traditional welding. It modularizes the products, which are prefabricated in the factory and assembled on-site without welding, improving the installation efficiency and ensuring the operational safety of the power station throughout its life cycle.
Centralized Confluence Rural Revitalization
Facing the problems such as the tight load capacity of transformers in village and town transformer areas in most regions and the limited installable capacity of photovoltaics, Midea's intelligent energy centralized confluence solution stands out.
Small and Micro Industrial and Commercial Solution
Aiming at the characteristics of small and micro industrial and commercial scenarios, such as diverse scenes, multi-point distribution, and strong discreteness, Midea Photovoltaic has proposed a new model of "channel-based and standardized development of industrial and commercial projects", and launched a high-standard and replicable all-scenario solution for small and micro industrial and commercial projects. With an installed capacity starting from 100kWp, it adopts digital management throughout the whole process to improve efficiency and achieve batch development, construction, and delivery.
Comprehensive Energy Solution for Industrial and Commercial Zero-carbon Parks
Enterprises can reduce electricity costs and improve energy utilization efficiency through methods such as self-generation for self-use and feeding surplus electricity into the grid. At the same time, by using the distributed photovoltaic power generation system, while achieving low-carbon environmental protection and sustainable development, enterprises can fully enjoy the benefits of high-quality power stations, help enterprises optimize the business environment of electricity, and provide sufficient and reliable "power" for the development of enterprises.
Liu Yi, General Manager of Midea Photovoltaic, and the customer representative jointly completed the on-site signing of the centralized confluence and the promotion of the whole county project.
Release of Hicon New Energy's Home Green Energy Products
Laying out the Energy Era and Promoting Global Industry Cooperation
Against the backdrop of the energy era, Midea Group, leveraging its own advantages, has laid out its presence in the new energy field to boost the development of the industry. As the platform for carrying new energy products under Midea Group, Midea Hicon New Energy also made a wonderful appearance at this SNEC exhibition with multiple series of products.
All-in-One North American Household Energy Storage
In 2024, Midea Hicon New Energy developed an all-in-one North American household energy storage device that meets the UL certification standards. The product's battery pack has a built-in DCDC optimizer and adopts a high-voltage parallel system architecture, which is not afraid of the "wooden barrel effect" and maximizes the available capacity of the system. Moreover, there is no need to calibrate the battery charge before installation, simplifying the installation process. It adopts an 8+4-layer safety protection design, providing all-round protection for user safety from the battery pack to the system level.
Photovoltaic Inverter
The photovoltaic inverter of Midea Hicon New Energy has attracted much attention at the exhibition due to its highly customized appearance. It combines both good looks and strong capabilities. The product's shadow recognition function makes power generation more efficient, the AFCI arc protection ensures the stability and reliability of intelligent networking. It is small in size, light in weight and can be used in a plug-and-play manner.
Charging Pile
It supports remote control and upgrade, fault analysis, dynamic power control and intelligent authentication. With intelligent charging, users can enjoy a green travel experience.
Balcony Photovoltaic Solution
With the update of Germany's solarpaket policy, there is a strong demand for balcony photovoltaics. Midea Hicon New Energy innovatively adopts a system delivery solution, providing one-stop supply services to enhance the customer's purchasing experience.
Mr. Xia Bo, Vice President of the Product Service Business Group of TÜV Rheinland Greater China, Mr. Lu Jianfeng, Chairman of Midea Hicon New Energy, and other important figures attended the Midea SNEC launch event.
TÜV Rheinland signed a strategic cooperation memorandum with Midea Hicon New Energy, and issued a number of product certificates to Midea Hicon New Energy, including the Spanish grid connection certificate for single-phase inverters, the German grid connection VDE 4105, the European general grid connection IEC 50549-1/-10, and the TÜV Mark certificate for three-phase inverters.
Midea Hicon New Energy Unveils Home Green Energy Products
The global energy structure is accelerating its transformation towards renewable energy, and the new energy industry has received high attention from various countries. At the launch event, Zheng Yaodong, the Chief Responsible Person of the Major Scientific Research Team for Energy Storage and Renewable Energy of China Southern Power Grid Corporation and the Deputy Director of the Energy Storage Professional Committee of the China Energy Research Association, delivered a speech.
Ren Weiyi, Marketing Director of Midea Hicon New Energy Products, delivered a strategic release on the ODM value chain of Midea Hicon New Energy.
Dong Bo, Product Director of Midea Hicon New Energy, released the household energy storage solution, household charging pile solution, household photovoltaic inverter solution, and balcony photovoltaic solution.
Gu Chen, a certification expert from TÜV Nord, explained the Australian CEC listing standards for household energy storage products at the launch event site.
TÜV Nord signed a strategic cooperation memorandum with Midea Hicon New Energy, and issued the Witness Cooperation Laboratory Certification of TÜV NORD, the Italian grid connection certification for the 6kW single-phase inverter, and the German grid connection certification for the 6kW single-phase inverter to Midea Hicon New Energy. Important figures such as Xu Tingting, Senior Vice President of Global Renewable Energy of TÜV Nord Group, President of the Global Photovoltaic Operation Center and Vice President of Greater China, and Mr. Lu Jianfeng, Chairman of Midea Hicon New Energy, attended the event.
Sheng Hao, CEO of Yuncheng Photovoltaic, and Li Huajiang, General Manager of the Overseas Marketing Company of Midea Hicon New Energy, jointly signed a strategic cooperation agreement.
On-site Interaction and In-depth Communication
During the SNEC exhibition, the exhibition area of Midea Hicon New Energy attracted a large number of domestic and foreign partners to stop by and conduct in-depth business negotiations.
In the future, Midea Hicon New Energy will continue to deepen its technological research and development, expand its product line, and constantly explore more possibilities in the new energy field of photovoltaics and energy storage. It is committed to becoming a globally leading provider of products in the new energy field, and providing strong support for the green transformation and development of various fields.