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About Us
Brand story
Brand story

Hiconics Technology Co., Ltd. is a technology enterprise under Midea Group, engaged in the fields of new energy and industrial automation. It was founded in June 2003, listed on the Shenzhen Stock Exchange in 2010 with the stock code (SZ300048), and joined Midea Group in 2020.


Hiconics Technology focuses on three main business lines: green energy solutions, household energy storage and photovoltaic inverters, and high-voltage frequency converters. Over the years, it has continuously promoted independent innovation and is committed to becoming a global leading provider of products in the new energy field and energy-saving industrial control field.


In the development process, Hiconics Technology has actively deepened its business layout. Currently, it has established four major bases in China, implemented the operation of dual R&D centers and dual manufacturing centers, and achieved a leading position in the industry for its main business. Hiconics Technology has actively laid out a global strategy, with its business scope covering more than 30 countries and regions around the world, meeting the diversified needs of global customers.


Hiconics Technology pays attention to technological innovation, with an annual R&D investment of over 200 million yuan. It has established a R&D team of more than 300 people, continuously delving into the product strength and technical capabilities in professional fields to achieve technological leadership in niche markets. At the same time, it attaches great importance to the customer-first principle, starting from the customer's perspective to provide customers with better products and services.


Hiconics Technology continues to be on the path of reform and innovation, maintaining a growth mindset, breaking boundaries, keeping up with the pace of the times, promoting innovation and change with technology, and maintaining endogenous growth. It provides global customers with comprehensive green, efficient, and intelligent products and technical solutions.

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Corporate culture
  • Our goals - within 5 to 8 years
    Our goals - within 5 to 8 years
    Achieve high growth and become one of the top leading enterprises in the industry. Attain high profitability with the profit margin of the main business line exceeding the industry average. Maintain endogenous growth, implement a differentiated competition strategy. Stakeholders: employees, upstream and downstream partners, and shareholders.
  • Vision
    Vision
    To become a globally leading provider of products in the new energy field and the energy-saving industrial control field.
  • Values - dare to know the future
    Values - dare to know the future
    Ambition Reaching Far - Harboring dreams and adhering to long-termism.
    Customer First - Starting everything from the customer's perspective.
    Reform and Innovation - Adopting a growth mindset and breaking boundaries.
    Inclusiveness and Collaboration - Understanding differences and embracing diversity.
    Pragmatism and Progress - Being prepared for danger in times of peace and making continuous progress at all times.